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Power And Identity In Multicultural Communication

There are many reasons why researchers and academics would want to study the relationship between power and identity in multicultural communication. For example, how do power dynamics affect the messages that people communicate? How is a person’s identity shaped by their culture, family, upbringing, and experiences? And how do cultural values shape people’s perceptions of …

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Replace technological determinism with Media Determinism

In the late 1990s, a group of sociologists and historians at the University of California, Berkeley argued that technology does not drive history. Instead, they said, history drives technology. The theory they put forth came to be known as media determinism. What is Technological Determinism? Technological determinism is the belief that technology is the primary …

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